Growth is a critical driver of performance. Even as industry boundaries blur and the shift to emerging markets increases. To have an advantage edge over the market, players evolve and adapt to changes in which skill sets such as business trends and capabilities are to improve and adapt to the changing times.
In this course, we will look at how by reinventing is not simply just taking a product and putting it on an e-commerce site or digitizing a customer service/experience counted as a digital reinvention either. Reinvention is a way of revamping the business itself and it’s ways of emerging with a new business model while maintaining its core.
We will guide you to think about questions such as the position of the company, the core roots of the business, the ways your business can align with the market demands, and the reinvented way of portraying your business to keep up with the trend.
A good example of reinvention would be Netflix. The company evolved from being a DVD rental company to an online streaming entertainment company to keep up with the rising trend of online streaming. They reinvented their way with new capabilities while maintaining their core roots of business.
This course aims to provide an insight into how businesses need to constantly improve and reinvent their business to keep up with the trend and to provide you with new capabilities to stay relevant in the industry.